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How to Crush Your Next Phone Interview

Many first round interviews are still taking place on the phone. It’s a fast and effective way for an employer to weed out the weak links, so you have to make a great first impression. Here are some tips to make sure that phone interview gets you through to that next round, the in-person meeting.  Take…

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Why Your Company Needs Content Marketing

“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”- Content Marketing Institute. Content marketing is an extremely powerful tool that marketers are utilizing more than ever, and it should definitely be a…

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How to Choose the Right Recruiter for You

A job seeker recently asked me for advice on choosing the right recruiter, which is a great question. How do you choose the best person to represent you? How do you find the right firm to help you move up in your career? The most important fact is to find the recruiter that has the…

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6 Ways to Promote a Better Sales Culture

Take a moment to look around and ask yourself if the culture at your company is the best it can be. The truth is that success at a startup or organization doesn’t just happen by chance. It’s the result of a high-performance culture crafted with a clear strategy in place. And the first step toward getting there…

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8 Best Apps For Fulfilling Those Resolutions

          Have you already made your New Year’s resolutions for 2016? If not, it isn’t too late to think about it now! And in today’s digital-centric world, where there’s literally an app for everything, you can take advantage of some of these clever devices to stay on track. According to Forbes, only…

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Who Really Answers Recruiter Calls?

As the CEO of AC Lion since 1996, my recruiters and I have learned a great deal about the nuances of this industry. One major theme we have noticed is how different types and levels of candidates respond to us. Piggybacking off of my previous article, “How to Respond to a Recruiter,” this piece takes a deeper dive…

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There's Nothing Scarier Than a Dead-End Job

Every Halloween, groups of all ages plan their creepy costumes, horror movie marathons, and haunted house outings… but what’s even scarier than that? A job that gives you more nightmares than Freddy Kreuger! Nobody wants to spend the majority of their daily lives in a job that has no room for growth, promotion, or personal/professional…

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How to Sell When You Don't Think You're a Salesperson

  In my business, having the ability to sell is one of the most important aspects of success. There are many key and inherent traits that make up a wildly effective sales person, and some people are just naturally better at it than others. Nonetheless, I believe everyone has potential, and the ability to improve.  Here are some of…

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5 Best Reasons to Turn Down a Job Offer

  After the complex hiring process, accepting a job offer seems like the easy part. Nonetheless, it can still be a major decision that needs to be weighed carefully (even when it looks good on paper). If there are any doubts in the back of your mind, listen to them. Settling for a job that’s…

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How to Win Over Your New Coworkers

The challenge of starting a new job isn’t just about job itself – it’s also about building office friendships from scratch. These social connections are a vital piece of starting off on the right foot. In fact, studies have shown that camaraderie is a key ingredient to happiness at work, as well as productivity. So…

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