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Marketing Director

  • Location San Francisco, CA
  • Salary $150k/year - 175k/year
  • Posted February 12, 2026

Director of Marketing

B2B SaaS | AI / Commerce Technology

We’re hiring a hands-on Director of Marketing for a high-growth B2B SaaS company in the AI / commerce space. This is a team-of-one role for a true startup marketer who thrives on ownership, speed, and execution.

This role reports directly to executive leadership and has a clear path to Head of Marketing for someone who delivers.

Who This Role Is For

This role is ideal for someone who:

  • Has 8+ years of hands-on B2B SaaS marketing experience
  • Has owned demand generation and pipeline, not just brand or content
  • Is equally comfortable setting strategy and executing day-to-day
  • Has operated as a solo or very lean marketing team
  • Enjoys building processes, playbooks, and infrastructure from scratch
  • Prefers doing the work over managing large teams
  • Thrives in fast-paced, early-stage environments with real accountability

This is not a role for someone looking to inherit mature systems, large teams, or a slow decision-making environment.

What You’ll Own

  • End-to-end demand generation across paid and organic channels
  • Website messaging, SEO, and conversion optimization
  • Product messaging and positioning
  • Core content creation (website copy, case studies, sales collateral)
  • Marketing performance tracking and reporting
  • Rapid testing and experimentation across channels

What Matters Most

  • Strong background in SEO, content, and performance marketing
  • Proven ability to generate pipeline in lean environments
  • Comfort working closely with Sales and executive leadership
  • Highly self-directed, metrics-driven, and outcome-focused

Location & Compensation

  • Location: Bay Area preferred; remote considered for the right candidate
  • Compensation: $145-$180k flat + Equity *Depending on location 
  • Benefits: Full benefits package