SEM/SEO
Publicis Acquires Performics From Google
Article By: Joshua ‘The Red’ Russak (Red@aclion.com) French advertising company Publicis Group has acquired the Performics Search Marketing business from Google. Performics housed more than 200 search marketing specialists and since its 1998 inceptions has expanded from Chicago, San Francisco, New York, London, Hamburg, Sydney, to Singapore and Beijing. According to MediaPost article,Publicis Acquires Performics…
Read MorePerfect Storm, Unintended Consequences, and Sexy Search
Article By: Dan Goldsmith (Dan@aclion.com) I was chatting with my long time friend Sara Holoubek, Aspiring Luminary (www.SaraHoloubek.com), about the role of search engine marketing and its respective piece of the pie. She and I sensed late last year that search marketing was lagging a bit maybe hitting a plateau. Companies were not displaying an…
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