CUSTOMER SUCCESS STORY

Taboola Case Study

Company Background

Taboola is a content discovery platform that brings over a billion unique visitors every month to the most innovative publishers including Business Insider, The Weather Channel and Refinery 29. Redefining content marketing and monetizing high volumes of traffic through thousands of publishers, Taboola has expanded globally with offices across the US, Europe, Asia and Australia.

Since their launch in 2007, Taboola’s team of engineers and digital media strategists have been building the world’s largest and most advanced discovery platform — or “search engine in reverse” — delivering personalized recommendations to over one billion users every month, on many of the web’s most innovative and highly-visited websites.

Company Background

Taboola is a content discovery platform that brings over a billion unique visitors every month to the most innovative publishers including Business Insider, The Weather Channel and Refinery 29. Redefining content marketing and monetizing high volumes of traffic through thousands of publishers, Taboola has expanded globally with offices across the US, Europe, Asia and Australia.

Since their launch in 2007, Taboola’s team of engineers and digital media strategists have been building the world’s largest and most advanced discovery platform — or “search engine in reverse” — delivering personalized recommendations to over one billion users every month, on many of the web’s most innovative and highly-visited websites.

Placement

U.S. Market Executive Team Build

Placement

U.S. Market Executive Team Build

Industry

U.S. Market Entry & Digital Media

Industry

U.S. Market Entry & Digital Media

management recruiters in NYC build the team

Our Client’s Story

THE SITUATION

Taboola, having just entered the US market, needed to scale its sales and management teams quickly. They needed a management and executive recruiting partner to assist them with their hiring, and from whom they could learn about the market for talent, while scaling their U.S. team.

 

AC LION’S SUCCESS

Within the first three months of the engagement, AC Lion placed Taboola’s first two publisher sellers. AC Lion acted as consultants to the CRO, advising on what the specific profiles should look like for these first few hires in their U.S. Market entry.

 

Subsequently AC Lion has worked closely with Taboola on several senior hires including the Head of Global Talent Acquisition and Director of HR Analytics.

 

Over time AC Lion has placed many of Taboola’s key managers and executives including:

  • VP of Corporate Marketing
  • Director’s of Account Management
  • Field Marketing Manager
  • Professional Services Engineer
  • Media Account Managers
  • Media Sellers
  • Enterprise Publisher Sales
  • Head of Publisher Account Management
  • Enterprise Publisher Account Managers
  • Mid-Market Publisher Sales
  • Mid-Market Publisher Account Managers

 

Taboola and AC Lion have clearly shaped a unique and consultative partnership. AC Lion is being recognized by Taboola’s Head of HR as their #1 Global recruiting partner.

 

CLIENT TESTIMONIAL

 

“Since Taboola’s very easy days in the US market, AC Lion, and in particular Michael Giunta, have been a great partner to me. Whether it was a well-defined search or a more exploratory one, they provided great candidates and real time feedback. Moreover, they helped us engage and secure the right people for the position, and to identify and walk away from those that weren’t a strong fit. Through the years they have been diligent, upbeat and accommodating, all very important elements to such a relationship.”  — Neomi Farkas, VP of HR at Taboola

What We Accomplished

Forbes

2

Months Between the Search Starting and Placement

60%

Client Hit Rate For Interviews

 

AC Lion 20 Years of Experience To Help You:  Find Talent or Find A Job