Director of Enterprise Sales (US) - Digital Analytics Consulting
About the Company
Our client is an India-based analytics and marketing technology consulting firm, recognized as one of the early pioneers in web analytics in India, and a premier Google Marketing Platform and Google Cloud partner. The company has approximately 100 employees and operates as a pure professional-services business — no proprietary software product. Its specialties include digital analytics, marketing technology (MarTech), conversion rate optimization (CRO), and AI-powered analytics and automation. Historically, the majority of revenue has come from India, where the company has built a strong reputation. It is now aggressively investing in growing its US market and is hiring its first enterprise sales leader to build a repeatable US sales engine from the ground up, ahead of a larger planned US team expansion.
The Role
The company previously had US sales representation, but currently has no dedicated US sales presence. An existing base of US enterprise clients provides a foundation, but this hire will be responsible for building outbound pipeline and a scalable sales motion largely independently, as marketing support from the India team has had limited success in generating US pipeline. The primary KPI is new logo acquisition (target: 10-12 enterprise logos), with a secondary objective of developing US case studies and references.
Responsibilities
- Build and lead the US enterprise sales function from the ground up
- Generate significant outbound pipeline with limited marketing support
- Sell consultative professional services, including digital analytics, Google Marketing Platform implementations, conversion rate optimization, AI-enabled analytics, automated reporting, agentic AI workflow development, and customer insights/optimization
- Manage a sales cycle averaging around 7 months, with typical engagements around $50K, dedicated FTE engagements around $20K/month, and larger enterprise engagements that can exceed $3M
- Sell across a vertical-agnostic base, leveraging the company's strongest track record in automotive, ecommerce, publishing & media, and BFSI (banking, financial services & insurance)
- Work with an existing US enterprise client base, including a multi-year (7+ year) relationship and additional recent enterprise engagements across industries
- Sell primarily virtually, with travel expected for larger enterprise opportunities
Requirements
- 8-12 years of enterprise sales experience with a track record as an enterprise "hunter"
- Strong network of enterprise buyers
- Comfortable selling consultative, services-based solutions
- Comfortable building a business/territory from the ground up with minimal existing infrastructure
- Able to work remotely from anywhere in the US (East or West Coast)
Reporting Structure
Reports directly to company leadership, who will remain actively involved throughout the sales process and company growth.
Compensation: Base salary: $130K-$150K
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