Programmatic Account Manager

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  • Company Talon Outdoors
  • Location New York City, NY
  • Salary $70k/year - 90k/year
  • Job Type Full Time
  • Posted November 13, 2023

About company:

Join our dynamic client, dedicated to revolutionizing the world of digital out-of-home (OOH) and advertising media for global agencies and brands. Founded by industry visionaries who are passionate about brands and media, our client is on a mission to simplify and redefine the landscape. As they expand their horizons, they're seeking a proactive and skilled Programmatic Account Manager to lead pre- and post-sales activities. If you're ready to make your mark in the evolving realm of the programmatic landscape, they want you on their team!

 

Location: preferably east coast

 

What you’ll do:

As a Programmatic Account Manager, you will be taking full responsibility for supporting our North American sales team during pre & post sales activities, from RFP responses and media planning, to managing delivery & pacing of campaigns as they activate. Day-to-day activities include:

  • Support RFI/RFP process to land new accounts across all buyer demand (managed & self-serve)
  • Craft effective responses to RFPs and inventory requests, including robust media plans, campaign design, and best practice recommendations.
  • Work closely with Sales to identify strategies to grow existing accounts.
  • Manage the campaign launch process from start to finish, inclusive of strategy recommendation, proactive pacing &, optimization, upsells, troubleshooting and delivery of post-campaign performance reporting.
  • Leverage deep understanding of companies’ technology platform and partners.
  • Proactively use data, trends, market insights, and logic to develop strategic, tailored campaign recommendations and upsell opportunities for continued success.
  • Work with cross-functional teams for deal creation, ensure inventory availability, and surface feedback to drive platform & feature enhancements.

What you need to perform in this job:

  • Client Services Expert: Comfortable managing and growing accounts, adept at effective prioritization, enjoys learning and teaching new technologies, Proficient in Excel, capable of diving into data for campaign improvement
  • Programmatic Experience: Previous experience in Programmatic Ad Ops, Programmatic Trading, or Account Management, Expertise as the key point person for sales teams and customers
  • Digital Ecosystem Proficiency: Deep understanding of the digital programmatic ecosystem (DSPs, SSPs, RTB landscape) and/or digital-out-of-home (DOOH)
  • Technical Skills: Solid experience in Excel and MS Office, including pivot tables, chart-making, and handling large data sets.
  • Analytical and Problem-Solving: Outstanding troubleshooting and analytical abilities, Collaborates cross-functionally in a fast-paced startup environment.
  • Solutions-Oriented Approach: Thrives on finding optimal solutions to meet client needs and objectives.
  • Adaptive Work Style: Flexible, quick, and organized in managing multiple tasks, Performs well under pressure.

Comp: 70-90k base